In: Event Recap0

It was a packed house at The Corner at the Roger Smith Hotel as bloggers and editors gathered to view Cat Footwear‘s first-ever pop up in the U.S and previewed CAT Footwear’s White Heat SS15 Preview.

Cat Footwear, the global footwear licensee of Caterpillar Inc, has been designing and engineering quality footwear that lives up to the hard-working reputation of the Caterpillar brand for over two decades.  Rich in heritage, Cat began in the industrial work boot sector, and has since grown into fashionable lifestyle collections for urban, city-dwelling men and women. CAT #Earthmovers Apneet of Whoisapneet and Jamal of Stylesocietyguyblog.com attended the pop-up for the fashion presentation,  saying “I’d like the trendier direction CAT is going in. They’re really making the shoes come alive with the styling.”

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CAT’s focus on quality, rugged leathers, old-fashioned craftsmanship and sophisticated details paired with Nylon Mag’s noted “Stylists-to-watch” Silke Labson and Julie Williams brought back the 90’s and reinvented the way we see work boots. “You would never expect work boots make it fashion, but they did- and it’s fantastic,” a photographer said while capturing styled looks from the night. CAT Footwear is sold in more than 140 countries worldwide, and it’s aesthetic and brand has been described as being “very London” and “popular in Brazil.” We are glad to help execute the brand’s pop-up debut that will build brand awareness in the US.

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The CAT footwear pop-up has been featured in Women’s Wear Daily and RackedNY. More store details below:

The Public 411:

What: Cat Footwear Corner Pop-UpShop

When: Tuesday, October 21-Wednesday, October 28th

Hours: 11am – 7pm daily

Where: THE CORNER at the Roger Smith Hotel, 501 Lexington Ave.

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